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Blog

Blog

BLOG: 2023 EV Adoption Outlook Report

BlastPoint’s 2023 EV Adoption Outlook: Using AI to Understand EV Demand Across the US

Posted on by Blastpoint

Click here to download the full report, or read on for an overview of our findings. Sales data from Kelley Blue Book shows that 2022 represented a tipping point for …

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BLOG: DATA SECURITY AND PERSONALIZATION

Balancing Personalization and Privacy: How Companies Can Use Data to Enhance Customer Experience Safely

Posted on by Blastpoint

When it comes to data privacy, customers typically share three main concerns. Firstly, they want their data to be protected and not leaked to unauthorized parties. Secondly, they want companies …

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Optimize Your Collections Process with Data

Posted on by Blastpoint

Collections payment data is particularly complex. Not only are there multiple steps, but there are multiple ways at each step for a customer to pay along the process. For example, …

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Webinar: Data & Personalization

Questline Digital & BlastPoint Discuss Data Privacy and Personalization

Posted on by Blastpoint

Building relationships with energy utility customers beyond transactional messaging can be a challenge. This is where data and personalization can help. Customer data is a powerful force that can be …

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‘Messy’ Data? Don’t Worry! We’ve Seen Worse.

Posted on by Blastpoint

Different organizations are at different stages in their data maturity journeys. Many organizations, especially those in highly regulated industries – such as utilities, banking, and health care providers – sit …

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The Cost of AI-powered Customer Intelligence? It’s Surprisingly Affordable.

Posted on by Blastpoint

At BlastPoint, our technology is results-driven, meaning our partners’ strategic objectives are at the core of the customer intelligence we deliver. To make that happen, our team does the heavy …

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Spotlight Series: Eugene Hamrick: Building a Data Analytics Practice

Spotlight Series: Building a Data Analytics Practice

Posted on by Blastpoint

Rappahannock Electric Cooperative (REC) is not un-similar to other cooperatives throughout the country. As a member-owned utility, governed by an elected board of directors, resources can be highly restrictive. When …

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Blog: Using Data to Understand EV Demand Suppression

Using Data to Understand EV Demand Suppression

Posted on by Blastpoint

Purchasing a battery electric vehicle (BEV) is a large commitment. The buy-in isn’t just mileage, how large the engine is, or what color the interior is. No, going electric involves …

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Blog: 5 Reasons to Measure CSAT Daily

Five Reasons to Measure CSAT Daily

Posted on by Blastpoint

Measuring CSAT is difficult. For decades businesses have quantified phone surveys, online reviews, and snail-mail questionnaires that ask the same, similar question: “how would you rate your experience?”  Surveys like …

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Three essential datasets to analyze for CSAT measurement

Three Essential Datasets to Analyze for CSAT Measurement

Posted on by Blastpoint

For utilities, CSAT scores can equate to profits. In a study conducted by Fettig/Whirlpool Fellow at Kelley, they found that for the average utility, a one-unit point increase on the …

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