It’s tempting for companies to focus squarely on recouping customers’ unpaid, overdue bills in times of economic strife in order to alleviate their own financial setbacks. While our customers have …
This week, BlastPoint goes virtual with the Smart Energy Consumer Collaborative’s 2020 Fall Members Meeting and Workshop to learn, share and connect about all things energy. BlastPoint CTO and Cofounder …
As we head into the cold, dark months of winter, some utility customers’ already-overdue gas, water and electric bills could hemorrhage. But that doesn’t mean there’s nothing utilities can do …
Today the Pennsylvania Public Utilities Commission announced that they planned to end the utility shut-off moratorium. However, this order does not extend to utilities’ “most protected customers.” These customers are …
This article, authored by BlastPoint CEO and Cofounder Alison Alvarez, first appeared here as part of Energy Central’s October 2020 Special Issue: Advances in Utility Digitalization. With the help of …
Still, it’s conference season, and there are just too many amazing people doing incredible things at utility companies to miss the lineup of virtual events taking place in the coming …
Pennsylvania’s Public Utility Commission (PPUC) voted on September 17th to, once again, keep the state’s utility shut-off moratorium in place. This may seem like a win for financially struggling residents …
In January 2020, BlastPoint put together a list of five trends in the electric vehicle industry that we hoped would flourish sometime during the year. Then COVID-19 hit and everything …
Target, partner, lead and grow: How companies using commercial business personas keep customers happy and increase revenue, even during a crisis. Businesses across industries have reached far beyond simply knowing …
Customer personas have become critically important sales and marketing tools, but they’re not just for B2C companies anymore. Find out what commercial personas are, and how businesses that serve other …
