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Blog

The Cost of AI-powered Customer Intelligence? It’s Surprisingly Affordable.

Posted on January 13, 2023 by Blastpoint

At BlastPoint, our technology is results-driven, meaning our partners’ strategic objectives are at the core of the customer intelligence we deliver. To make that happen, our team does the heavy …

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Spotlight Series: Eugene Hamrick: Building a Data Analytics Practice

Spotlight Series: Building a Data Analytics Practice

Posted on December 8, 2022 by Tricia Boomhower

Rappahannock Electric Cooperative (REC) is not un-similar to other cooperatives throughout the country. As a member-owned utility, governed by an elected board of directors, resources can be highly restrictive. When …

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Blog: Using Data to Understand EV Demand Suppression

Using Data to Understand EV Demand Suppression

Posted on November 21, 2022 by Tricia Boomhower

Purchasing a battery electric vehicle (BEV) is a large commitment. The buy-in isn’t just mileage, how large the engine is, or what color the interior is. No, going electric involves …

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Blog: 5 Reasons to Measure CSAT Daily

Five Reasons to Measure CSAT Daily

Posted on October 27, 2022 by Tricia Boomhower

Measuring CSAT is difficult. For decades businesses have quantified phone surveys, online reviews, and snail-mail questionnaires that ask the same, similar question: “how would you rate your experience?”  Surveys like …

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Three essential datasets to analyze for CSAT measurement

Three Essential Datasets to Analyze for CSAT Measurement

Posted on October 7, 2022 by Tricia Boomhower

For utilities, CSAT scores can equate to profits. In a study conducted by Fettig/Whirlpool Fellow at Kelley, they found that for the average utility, a one-unit point increase on the …

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Predicting Future Delinquencies with Data

Posted on September 15, 2022 by Tricia Boomhower

Collection departments historically experience an ebb and flow throughout the year. Pre-pandemic, these departments could prepare for oncoming seasonal spikes – and typically that meant hiring third-party agencies to manage …

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Reduce Call Center Demand and Increase Customer Satisfaction with Data

Posted on September 1, 2022 by Tricia Boomhower

Since the start of the pandemic, businesses have reported seeing spikes of nearly 300% in call center activity compared to their previous business-as-usual environment.  To manage the increase in calls, …

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BLOG Header Boosting CAP Enrollment (6)

Engage Income-Eligible Customers and Increase CAP Enrollment with Data 

Posted on August 10, 2022 by Tricia Boomhower

The Census Bureau reported that after the start of the pandemic over 37 million US citizens were living below the poverty line. Currently, according to NEADA, more than 20 million …

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Five Ways Data Teams Utilize CI Platforms to Drive Customer-Centricity

Posted on July 28, 2022 by Marianne Holohan

While customer intelligence platforms are often marketed to non-technical business users, data teams at BlastPoint’s partner companies have made us very aware of why they, too, find a lot of …

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Blog: Why your company needs a customer intelligence platform

Why Your Company Needs a Customer Intelligence Platform

Posted on July 7, 2022 by Tricia Boomhower

It may seem cliche, but the phrase “the more you know” is absolutely true when it comes to your customers. Because the more you know about your customers, the more …

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