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Blog

BlastPoint Thought Leadership Series - Alison

BlastPoint Thought Leadership Series – Building Your AI Toolbox: A Pragmatic Approach to AI for Business

Posted on by Alison Alvarez

Welcome to the BlastPoint Thought Leadership Series! This is where we dive deep into big ideas, emerging trends, and industry insights straight from the experts at BlastPoint. Each quarter, we …

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Data makes the most of your customer experience budget

Using Data to Make Your Customer Experience Budget More Efficient

Posted on by Alison Alvarez

Knowing what data is important, acquiring it, and strategically utilizing it, is the foundation of successful customer experience campaigns. We sat down this week with Steve Estes, BlastPoint’s VP of …

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Data shame

Don’t Let “Data Shame” Hold You Back

Posted on by Alison Alvarez

BlastPoint helps organizations centralize their data, make it more accessible, and ensure they have the right data to solve specific business problems. This week, we sat down with Tomer Borenstein, …

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Download DLC Case Study

New Case Study: Duquesne Light Co. Utilizes BlastPoint to Increase Low Income Campaign Engagement

Posted on by Alison Alvarez

BlastPoint’s AI-powered customer intelligence helped DLC effectively engage lower-income customers in energy assistance campaigns and surpass industry benchmarks by as much as 670%. During the pandemic, it has been crucial …

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2021 Electric Vehicle Sales & Infrastructure Progress: Updated Report Available

Posted on by Alison Alvarez

Our latest EV Outlook Report includes new data on electric vehicle sales and infrastructure expansion as we approach the halfway mark of 2021. Download it for free now!

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Graphic representing home energy efficiency. House with lightbulb and green leaves.

Energy Efficiency Solutions With A.I. Superpowers, For Utilities

Posted on by Alison Alvarez

One way utilities can meet regulatory and environmental goals is by optimizing their energy efficiency programs. But how? Easily and efficiently, using BlastPoint’s data-driven customer intelligence platform. Create a personalized …

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Woman with baby seated in front of apartment building

EV Readiness, Part 3: Roadblocked EV Buyers

Posted on by Alison Alvarez

People who are not actively pursuing electric vehicle adoption but may be open to it sometime in the future are what we’re calling Roadblocked EV Buyers. Learn about their demographic, …

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Young couple in front of townhome

EV Readiness, Part 2: Emerging EV Buyers

Posted on by Alison Alvarez

People who are curious about electric vehicle ownership and expressing mild interest in buying one eventually are Emerging EV Buyers. They share certain demographic, lifestyle and consumer traits that we’re …

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Family of 4 standing in front of suburban house

EV Readiness, Part 1: Customers Who Are Ready To Buy

Posted on by Alison Alvarez

People who are ready to buy an electric vehicle share certain demographic, lifestyle and consumer traits. Drive EV adoption in your region by targeting them now. In the first of …

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people lifting a lightbulb with Texas in the background

What Texas Electricity Customers Want

Posted on by Alison Alvarez

February’s ice storms cut off power and water to millions of Texans and caused 111 deaths. In a state that values free markets, competition and energy choice, those affected by …

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