The AI Bubble: Are We in One or Not?
I will concede a few things. First, we likely are indeed in the “trough of disillusionment” phase for AI, as described in Gartner’s Hype Cycle. This isn’t unexpected. The initial …
Decoding Data Dilemmas: Choosing Between Big Data and Small Data Strategies
Big Data analysis involves processing vast amounts of diverse information to reveal comprehensive insights. This approach is ideal for complex analyses requiring a broad view of market dynamics, consumer behaviors, …
‘Messy’ Data? Don’t Worry! We’ve Seen Worse.
Different organizations are at different stages in their data maturity journeys. Many organizations, especially those in highly regulated industries – such as utilities, banking, and health care providers – sit …
The Cost of AI-powered Customer Intelligence? It’s Surprisingly Affordable.
At BlastPoint, our technology is results-driven, meaning our partners’ strategic objectives are at the core of the customer intelligence we deliver. To make that happen, our team does the heavy …
Predicting Future Delinquencies with Data
Collection departments historically experience an ebb and flow throughout the year. Pre-pandemic, these departments could prepare for oncoming seasonal spikes – and typically that meant hiring third-party agencies to manage …
Five Ways Data Teams Utilize CI Platforms to Drive Customer-Centricity
While customer intelligence platforms are often marketed to non-technical business users, data teams at BlastPoint’s partner companies have made us very aware of why they, too, find a lot of …
Utilizing AI to Keep CSAT Scores High During a Tough Summer Economy
CSAT scores are likely to take a hit this summer as utilities brace for hotter temperatures, droughts, and wild weather across the country. And, let’s not forget about inflation causing …
Build a Customer Experience Strategy With Data
Creating a customer experience strategy is a new-ish concept. “Customer Experience” was actually coined in 1994 by Lewis Carbone with the focus on in-store or person-to-person interactions only. Today, however, …
Three Key Goals Customer Intelligence Will Help Utilities Achieve in 2022
As utilities begin the new year, they face the critical challenges of boosting customer satisfaction scores, growing sustainability programs, and ensuring energy equity. Customer intelligence provides the data-driven insights necessary …
Your Data Doesn’t Scare Us
Even large companies – especially highly regulated ones – are often scared to confront the gremlins in their data. Sometimes their data is in a bad state because of the …