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Blog

Industry benchmark for credit union

Discover Key Industry Benchmarks: Where Does Your Credit Union Stand?

Posted on by Yumi Yabe

Annual Attrition: Did you know that the average member churn rate is 12% annually? Understanding why members leave can shape your retention strategy. Digital Tool Adoption: 61% of members actively …

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Reducing member attrition

Reduce Member Attrition with BlastPoint’s AI Solutions: How a $2B Credit Union Slashed Churn and Boosted Retention

Posted on by Yumi Yabe

Members leave for a variety of reasons—Around 60% of customers report frustration with irrelevant communications, and credit union members are no exception. When their needs aren’t met through personalized interactions, …

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Enhance Wallet Share

Enhance Wallet Share: 271% increase in engagement and 2.8x increase in product adoption with AI-Powered Solutions and Personalized Member Engagement

Posted on by Yumi Yabe

To see these strategies in action, let’s first explore a case study that demonstrates how integrating AI tools and personalized engagement drives impressive results for credit unions and and an …

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Driving 17% Deposit Growth with AI-Driven Next Best Product banner

Driving 17% Deposit Growth with AI-Driven Next Best Product

Posted on by Yumi Yabe

One notable example with BlastPoint’s Next Best Product is from a credit union in Montana. They utilized our predictive models to boost engagement with their new CD (Certificate of Deposit) …

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CU Success through Intelligent Retention Strategies banner

The BlastPoint Advantage: Empowering Credit Union Success through Intelligent Retention Strategies

Posted on by Blastpoint

Credit unions, like many financial institutions, grapple with the persistent challenge of attrition. According to industry data from Credit Union National Association (CUNA), the average annual attrition rate for credit …

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BLOG: DATA SECURITY AND PERSONALIZATION

Balancing Personalization and Privacy: How Companies Can Use Data to Enhance Customer Experience Safely

Posted on by Blastpoint

When it comes to data privacy, customers typically share three main concerns. Firstly, they want their data to be protected and not leaked to unauthorized parties. Secondly, they want companies …

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Blog: Using Data to Understand EV Demand Suppression

Using Data to Understand EV Demand Suppression

Posted on by Blastpoint

Purchasing a battery electric vehicle (BEV) is a large commitment. The buy-in isn’t just mileage, how large the engine is, or what color the interior is. No, going electric involves …

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Blog: 5 Reasons to Measure CSAT Daily

Five Reasons to Measure CSAT Daily

Posted on by Blastpoint

Measuring CSAT is difficult. For decades businesses have quantified phone surveys, online reviews, and snail-mail questionnaires that ask the same, similar question: “how would you rate your experience?”  Surveys like …

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Reduce Call Center Demand and Increase Customer Satisfaction with Data

Posted on by Blastpoint

Since the start of the pandemic, businesses have reported seeing spikes of nearly 300% in call center activity compared to their previous business-as-usual environment.  To manage the increase in calls, …

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Blog Engaging Local Communities to Embrace EVs

Engaging Local Communities to Embrace EVs

Posted on by Blastpoint

According to the Office of Energy Efficiency & Renewable Energy, by 2030, no matter where your home is located – remote, rural, or urban – you will have greater access …

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