LEAPFROG THE ANALYTICS CURVE
BlastPoint delivers predictive insights and automated customer engagement fast. Put data in the hands of the team members who should be using it.
Seamlessly connect your data, from CRMs, core systems, billing, or wherever else it may live with BlastPoint’s robust data pipelines. See a complete picture of your customers in one place.
See demographic, housing, and psychographic insights about your customers through the additional data BlastPoint matches to your customers.
Take your data driven insights and immediately make them actionable through exportable files that you can use for direct marketing. You can also build your strategy through enhanced Map, Segmentation, Reporting, and Goals functionality.
BlastPoint is a Data and Analytics tool intended to make data manageable across all users of your organization. Reduce friction across teams and cut down on time spent with requests drowning in ticketing systems.
Models built on your customer’s behavior are available directly in the BlastPoint Platform. No additional blockers once your model is built. Activate your insights with just a few clicks.
Quickly and easily manage access to data for end users who need it, breaking down the swirling ticketing process.
Centralize reporting systems and data access across teams, driving data access for those who need it.
Data sent through our SFTP for a reliable data flow to your platform enables access to your data, both into, and out of the BlastPoint Platform.
With implementation timelines as low as 30 days, once IT teams have built necessary data pipelines, lift from IT teams is minimal.
We fuse your essential customer data with unique proprietary data streams, curated third-party sources, and relevant public data to build the most comprehensive and predictive customer profiles available.
Our AI models aren't generic. They are customized to your specific business goals, customer base, and data landscape, ensuring relevance and maximizing predictive lift.
Get daily, household-level insights and predictions that adapt and learn over time, keeping your understanding sharp and your actions effective.
Gain deep insights across all segments – Residential, SMB, C&I, Members, Prospects – to drive targeted strategies.
Our models predict and group your audience by what they’re going to do, all built by our team of Data Scientists.
Our models update and inference the more you use them, and as they’re exposed to more data. This provides your team with more predictive power and capability.
We handle the heavy lifting – data preprocessing, model training, testing, fine-tuning, and interpretation – freeing your team to focus on higher-value strategic work. Our live models reduce repetitive tasks.
BlastPoint leverages your data and also the additional data we bring in to provide a more complete picture of your customers in our modeling process. We can also provide licensed access to our proprietary modeling libraries.
Activate instantly with expert guidance from our team. We are here to help you go live within a matter of weeks, doing the heavy lifting for you.
We have a team of dedicated experts here to help you succeed and meet your goals. We’re here to integrate as another tool in your toolbelt.
We’ll help you align your data with your organizational goals to identify a winning strategy to ensure you’re achieving the value from the platform.
Purpose-built for the strictest regulatory environments (Utilities, Financial Services). SOC2 Type II attested.
No black boxes. Our models are fully explainable and auditable, ensuring you understand the 'why' behind the insights.
We are unwavering in our commitment to data privacy. We never sell or share your confidential customer data. Period.
We actively work to identify and address potential bias in data and models, both pre- and post-training, promoting fair and equitable outcomes.
Connect with our team to explore data-backed benchmarks and industry insights tailored to your organization.
OUR PLATFORM
Schedule a demo and discover how BlastPoint can help you achieve your organization’s specific operational and customer goals.
