As utilities begin the new year, they face the critical challenges of boosting customer satisfaction scores, growing sustainability programs, and ensuring energy equity. Customer intelligence provides the data-driven insights necessary …
Thanks to BlastPoint’s proprietary AI-powered algorithms, we’ve identified three key stages of EV readiness at the Census Tract level across the country. In our new report, the 2022 EV Adoption …
The new BlastPoint-sponsored Smart Energy Consumer Collaborative report, Understanding the Needs and Wants of Renters, shines a spotlight on this key customer demographic. The report reveals that renters care more …
Learn how American Electric Power utilized data-driven customer insights to surpass digital engagement benchmarks by 30%. We’re excited to publish a brand new case study showcasing our work with American …
Relevant content. Preferred channels. Personalized messaging. These “ingredients” empower marketers to create effective, personalized customer experiences. The foundation for all three? Operationalized consumer data, which is only a few clicks …
BlastPoint’s AI-powered customer intelligence helped DLC effectively engage lower-income customers in energy assistance campaigns and surpass industry benchmarks by as much as 670%. During the pandemic, it has been crucial …
Today the Pennsylvania Public Utilities Commission announced that they planned to end the utility shut-off moratorium. However, this order does not extend to utilities’ “most protected customers.” These customers are …
BlastPoint CEO & Co-Founder Alison Alvarez has spent a lot of time analyzing billpay data in order to support our utility partners during the current pandemic. Based on her findings, …
BlastPoint’s September Map of the Month explores key demographic characteristics in one urban area that could explain the rebirth of indie book stores nationwide. Ahh, September. The kids are back …
Don’t miss this info-packed recap of BlastPoint’s In The Spotlight webinar, featuring Chris Kelleher, VP of Franchise Development & Operations at Celebree School.
